Dual mediating role of perceived authenticity and place satisfaction on intention to revisit a technology-enhanced cultural heritage tourism site
Journal of Vacation Marketing: An International Journal for the Tourism and Hospitality Industries
Published online on August 03, 2026
Abstract
Journal of Vacation Marketing, Ahead of Print.
As heritage sites increasingly employ immersive technologies to enrich visitor experiences, understanding how technology-enhanced heritage experiences influence revisit intention has become an important research concern. Drawing on the experience economy ...
As heritage sites increasingly employ immersive technologies to enrich visitor experiences, understanding how technology-enhanced heritage experiences influence revisit intention has become an important research concern. Drawing on the experience economy ...