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Forming Relationships With Scientists Through Film: A Qualitative Study of Viewers’ Trust, Identification, and Value Alignment

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Science Communication: Linking Theory and Practice

Published online on

Abstract

Science Communication, Ahead of Print.
Drawing on open-ended responses from a national U.S. survey (N= 630) of viewers ofObserver, a documentary film featuring scientists engaged in practices of observation, we examine how audiences explained trust, identification, and perceived value ...