From print to prompt: Examining orientalism in travel, tourism, and transport advertising from the 20th century to the age of generative AI
Published online on July 18, 2026
Abstract
Journal of Consumer Culture, Ahead of Print.
Orientalism has long served as a critical lens to examine Western representations of the East. While scholars have applied this concept to diverse communication and knowledge products, few explore how Orientalist imagery associated with the Middle East ...
Orientalism has long served as a critical lens to examine Western representations of the East. While scholars have applied this concept to diverse communication and knowledge products, few explore how Orientalist imagery associated with the Middle East ...