The Appearance of Knowing: Why Epistemic Technologies Demand New Organization Theory
Published online on June 24, 2026
Abstract
Journal of Management Inquiry, Ahead of Print.
The familiar claim that generative AI drives the cost of cognition toward zero gets the problem backward. What AI cheapens is the appearance of knowledge: plausible claims that circulate as if warranted. Drawing on Epinets, this essay argues that large ...
The familiar claim that generative AI drives the cost of cognition toward zero gets the problem backward. What AI cheapens is the appearance of knowledge: plausible claims that circulate as if warranted. Drawing on Epinets, this essay argues that large ...