Once Upon a Time in the Matrix: How ‘Finfluencer’ Podcasts Renegotiate Entrepreneurial Masculinity

Deniz Celikoglu, Debbie Ging, Catherine Baker, Anti-Bullying Centre, Dublin City University, School of Communications, Dublin City University, Institute for Research on Genders and Sexualities , Dublin City University

Men and Masculinities

Published online on July 22, 2026

Abstract

Men and Masculinities, Ahead of Print.
In recent years, male-oriented financial advice podcasts have gained significant popularity in the wider manosphere ecosystem, an online community promoting male supremacist and anti-feminist views. Along with other influencer-led advice on fitness and ...