Mapping for change: A manifesto for teaching audience research to (future) professional practitioners
European Journal of Cultural Studies
Published online on June 08, 2026
Abstract
European Journal of Cultural Studies, Volume 29, Issue 4, Page 795-806, August 2026.
This article will address how qualitative audience research, as forged in Cultural Studies over the past almost half century, can empower practice-based researchers and professionals by teaching them how to listen well. Listening well refers to more than ...
This article will address how qualitative audience research, as forged in Cultural Studies over the past almost half century, can empower practice-based researchers and professionals by teaching them how to listen well. Listening well refers to more than ...