Performing femininity: Comparing self-presentation on childcare and sugar dating platforms
Published online on May 07, 2026
Abstract
New Media & Society, Ahead of Print.
The platformization of feminized labor such as childcare and sugar dating introduces new mechanisms for reproducing gender inequalities. On platforms like Babysits and Seeking, visibility determines access to jobs, requiring workers to strategically ...
The platformization of feminized labor such as childcare and sugar dating introduces new mechanisms for reproducing gender inequalities. On platforms like Babysits and Seeking, visibility determines access to jobs, requiring workers to strategically ...