Airbnb in Mardin: Motivational drivers and tourist experiences

Süleyman Haluk Aksoy, Kadir Çakar, Fatemeh Mohamadi, The Institute for Graduate Educational Studies, Mardin Artuklu University, Department of Tourism Management, Faculty of Tourism, Mardin Artuklu University, Greenwich Business School, University of Greenwich

Tourism and Hospitality Research

Published online on December 18, 2025

Abstract

Tourism and Hospitality Research, Ahead of Print.
This study examined the motivations for choosing Airbnb accommodations and the experiences of tourists visiting Mardin, Türkiye. Employing a qualitative research methodology, interviews were conducted with 25 domestic and international tourists in Mardin. ...