The weight of a review: Assessing Booking.com’s new scoring system
Tourism and Hospitality Research
Published online on September 29, 2025
Abstract
Tourism and Hospitality Research, Ahead of Print.
This study examines Booking.com’s January 2025 update to its review scoring system, which shifts from an arithmetic mean of all guest reviews over the past 3 years to a weighted algorithm. The new system prioritizes recent reviews while reducing the ...
This study examines Booking.com’s January 2025 update to its review scoring system, which shifts from an arithmetic mean of all guest reviews over the past 3 years to a weighted algorithm. The new system prioritizes recent reviews while reducing the ...