Uses and effects of AR- and VR-based animal embodiment: A field study at a beach music festival
Published online on June 19, 2025
Abstract
New Media & Society, Ahead of Print.
Amid growing ecological threats to wildlife, organizations are increasingly exploring multimedia solutions to spur action. One such strategy involves enabling audiences to embody threatened wildlife (animal embodiment) via augmented and virtual reality (...
Amid growing ecological threats to wildlife, organizations are increasingly exploring multimedia solutions to spur action. One such strategy involves enabling audiences to embody threatened wildlife (animal embodiment) via augmented and virtual reality (...