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Affective liquidity, synthetic bonds: VTubers as posthuman mediators of digital intimacies

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New Media & Society

Published online on

Abstract

New Media & Society, Ahead of Print.
This study explores how VTubers, or virtual YouTubers, redefine digital intimacy by blending human performance with digital artifice. Through a 9-month digital ethnography and 21 interviews with VTuber fans, we identified two key processes. First, the ...