Liminal market-shaping: Management consultants and disruptive institutional work in public organizations
Published online on April 29, 2026
Abstract
Marketing Theory, Ahead of Print.
How are public organizations subjected to institutional work that reduces barriers to marketization within public decision-making while undermining procedural safeguards and democratic accountability? Drawing on a critical hermeneutic analysis, we examine ...
How are public organizations subjected to institutional work that reduces barriers to marketization within public decision-making while undermining procedural safeguards and democratic accountability? Drawing on a critical hermeneutic analysis, we examine ...