The effect of perceived risks and overall risk perception on international tourists’ behavioural intention: Insights from Bali
Journal of Vacation Marketing: An International Journal for the Tourism and Hospitality Industries
Published online on September 23, 2024
Abstract
Journal of Vacation Marketing, Volume 32, Issue 2, Page 486-501, April 2026.
This research aims to investigate the effect of international tourists’ perceived risk factors on (n= 257) overall risk perceptions and consequently on their behavioural intention (i.e. intention to revisit, to recommend destination and repeat same ...
This research aims to investigate the effect of international tourists’ perceived risk factors on (n= 257) overall risk perceptions and consequently on their behavioural intention (i.e. intention to revisit, to recommend destination and repeat same ...