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A Cross-cultural Analysis of Attributes that Influence Customers’ Hotel Experience in Green Hotels

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Journal of Travel Research

Published online on

Abstract

Journal of Travel Research, Volume 65, Issue 7, Page 2222-2243, September 2026.
Although there is increasing awareness of hotels’ sustainability efforts, there are gaps in understanding both how and when green practices influence guest evaluations. To address this gap, this study applies the complexity theoretical framework and fsQCA ...