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Fear of the Draw, Consumption and Mistaken Heuristics: Profit Opportunities in the Football Betting Market

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Journal of Sports Economics

Published online on

Abstract

Journal of Sports Economics, Volume 27, Issue 5, Page 548-596, June 2026.
This study examines inefficiencies in football betting markets by analyzing the gap between bookmaker odds and empirically estimated probabilities. Using English Premier League data and a combination of Markov processes and ordered logit model, the paper ...