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Navigating the Information Overload of Instagram: The Role of Motivation and Gender in Shaping Life Satisfaction

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Journal of Creative Communications

Published online on

Abstract

Journal of Creative Communications, Volume 21, Issue 1, Page 67-83, March 2026.
Using the stimulus–organism–response model as a framework, this study investigates (a) the relationship between motivations and Instagram use, (b) the relationship between Instagram use and life satisfaction, which has controversial findings in the ...