Consumption Patterns of Female Lifestyle Influencers During Covid-19 Pandemic: A Thematic Sentiment Analysis Based on the Comments of Selected YouTube Videos
Journal of Creative Communications
Published online on June 11, 2023
Abstract
Journal of Creative Communications, Ahead of Print.
The Covid-19 pandemic has affected every walk of human life in unprecedented ways. During the lockdown, social media tools became a driving force leading to their best usage and receiving recognition for entertaining, learning and influencing daily ...
The Covid-19 pandemic has affected every walk of human life in unprecedented ways. During the lockdown, social media tools became a driving force leading to their best usage and receiving recognition for entertaining, learning and influencing daily ...