MetaTOC stay on top of your field, easily

Boomerang Effects of Green Polishing by High-Environmental-Impact Organizations

,

Journal of Business Communication

Published online on

Abstract

International Journal of Business Communication, Ahead of Print.
This study explores green polishing, a new form of greenwashing characterized by the misalignment in corporate social responsibility communication and actions, and its impacts on public support of sustainability campaigns. Based on the undeserved credit ...