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Accept the New Role: Ideologies of Self-Transformation and Gender Roles in Chinese Parenting Advice for Novice Fathers on Xiaohongshu

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Journal of Asian and African Studies

Published online on

Abstract

Journal of Asian and African Studies, Volume 61, Issue 4, Page 2837-2852, June 2026.
This study employs feminist critical discourse analysis to explore parenting advice for novice fathers on Xiaohongshu, a leading Chinese social media platform. The findings reveal that while the advice encourages greater paternal involvement in child-...