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Factors Influencing Behavioral Intentions to Use Digital Lending: An Extension of TAM Model

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Jindal Journal of Business Research

Published online on

Abstract

Jindal Journal of Business Research, Volume 13, Issue 2, Page 213-226, December 2024.
This study aims to examine the factors influencing the intention to use digital lending among users by extending the technology acceptance model (TAM) framework. Specifically, the study focuses on the perceived usefulness and perceived ease of use of the ...