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“Too tired to sleep”: ASMR, self-care, and contested rest in China's digital landscape

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International Journal of Cultural Studies

Published online on

Abstract

International Journal of Cultural Studies, Volume 29, Issue 3, Page 404-421, May 2026.
This article examines Autonomous Sensory Meridian Response (ASMR) in China as a site where rest and care are reshaped by governance, platform infrastructures, and commercial imperatives. Drawing on twenty-two months of digital ethnography on Bilibili, it ...