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Scroll, watch, feel: The sensory politics of embodied spectatorship in ‘oddly satisfying’ content

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International Journal of Cultural Studies

Published online on

Abstract

International Journal of Cultural Studies, Volume 29, Issue 3, Page 381-403, May 2026.
Short-form videos, often described as “oddly satisfying,” have evoked unexpected pleasure in viewers for years, featuring multisensory stimuli, such as perfectly fitting objects, mesmerising paint mixing, and contrasting textures. This article examines ‘...