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Downplay the sexy, emphasize the studious: The inspirational labor of “Study-with-Me” influencers in China

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International Journal of Cultural Studies

Published online on

Abstract

International Journal of Cultural Studies, Ahead of Print.
“Study-with-Me” (SWM) streaming is a burgeoning livestreaming genre in China that virtually connects learners to enhance their productivity. This study explores study influencers’ inspirational labor, a form of speculative work that generates hope and ...