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Proverbs as other-than-human actants in corporate social responsibility communication: A ventriloquial analysis of corporate-community dialogues

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Human Relations

Published online on

Abstract

Human Relations, Ahead of Print.
How do proverbs play a role in the evolution of corporate-community communication about social responsibility? We show that these everyday sayings can act as powerful, other-than-human actants in corporate social responsibility (CSR) dialogues. Drawing on ...