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Competitiveness of Global Apparel Industry: A Study Based on Transaction Cost Theory

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Global Business Review

Published online on

Abstract

Global Business Review, Volume 27, Issue 2, Page 407-435, April 2026.
This article explores global competitiveness in the apparel industry and its implications on the competitive performance of China and Bangladesh through the lens of transaction cost theory (TCT). The study has been conducted based on qualitative method of ...