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Getting Start-ups Back on Feet Post COVID-19: A Case Study of a Food-tech Start-up that Reshaped Its Business Model

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Global Business Review

Published online on

Abstract

Global Business Review, Ahead of Print.
Small businesses and start-ups have started to open up post-coronavirus disease 2019 (COVID-19) lockdowns, but they have faced numerous challenges mainly due to changed customer preferences and the need to fine-tune business models. In this research, we ...