Sports Fan Moral Reasoning Strategies in Response to an Athlete’s Controversial Political Associations
Published online on May 26, 2025
Abstract
Communication & Sport, Ahead of Print.
This study explores the reactions of New England Patriots fans to a rookie player’s association with a far-right militia group and objectionable social media posts. Drawing on moral reasoning, team identification, and social identity theories, the cross-...
This study explores the reactions of New England Patriots fans to a rookie player’s association with a far-right militia group and objectionable social media posts. Drawing on moral reasoning, team identification, and social identity theories, the cross-...