A Netnographic Analysis of Media Framing on Malaysia’s Tobacco Generation End Game
Asia-Pacific Journal of Public Health
Published online on March 22, 2026
Abstract
Asia Pacific Journal of Public Health, Volume 38, Issue 4, Page 324-331, May 2026.
The Generation End Game (GEG) policy in Malaysia aims to establish a smoke-free generation and has prompted substantial media attention. This qualitative cross-sectional study employed a netnographic approach to analyse Malaysian online news articles ...
The Generation End Game (GEG) policy in Malaysia aims to establish a smoke-free generation and has prompted substantial media attention. This qualitative cross-sectional study employed a netnographic approach to analyse Malaysian online news articles ...