Electronic word-of-mouth and off-label use of Ozempic and other GLP-1 medications
Journal of Health Psychology: An Interdisciplinary, International Journal
Published online on January 28, 2026
Abstract
Journal of Health Psychology, Ahead of Print.
Obesity is widespread in the U.S., and off-label use of GLP-1 medications like Ozempic for weight loss is rising. This study applies the Health Belief Model to analyze electronic word-of-mouth (eWOM) on social media related to GLP-1 medications and ...
Obesity is widespread in the U.S., and off-label use of GLP-1 medications like Ozempic for weight loss is rising. This study applies the Health Belief Model to analyze electronic word-of-mouth (eWOM) on social media related to GLP-1 medications and ...