Toward an Integrated Model of Healthy Food Purchase via the Impact of Online Nutrition Information Seeking
Published online on March 07, 2024
Abstract
American Behavioral Scientist, Volume 70, Issue 5, Page 665-679, May 2026.
Healthy eating is critical to consumers’ overall health. The purpose of this study was to examine body mass index (BMI), obesity knowledge, and self-efficacy, along with online nutrition information seeking (ONIS), as antecedents to healthy food purchase (...
Healthy eating is critical to consumers’ overall health. The purpose of this study was to examine body mass index (BMI), obesity knowledge, and self-efficacy, along with online nutrition information seeking (ONIS), as antecedents to healthy food purchase (...