The Long-Range Character Assassination Machine: The Role of Megafon’s Astroturf Influencers in the 2022 Pro-Government Campaign in Hungary
Published online on June 16, 2025
Abstract
American Behavioral Scientist, Ahead of Print.
In this study, we argue that Astroturf influencers, who are not officially associated with the campaign but are informally integrated into it, can play a crucial role in election campaigns by amplifying the campaign’s voice and taking on important ...
In this study, we argue that Astroturf influencers, who are not officially associated with the campaign but are informally integrated into it, can play a crucial role in election campaigns by amplifying the campaign’s voice and taking on important ...