Extra-terrestrial landings: An ethnographic account of doing ethnography
Published online on January 09, 2023
Abstract
Ethnography, Volume 27, Issue 2, Page 645-662, June 2026.
The field site is the retail showrooms of a fast-expanding organized retail company selling budget eyewear products across shopping malls and high streets of urban India. Through a thick description of 14 months of ethnographic fieldwork – arriving, ...
The field site is the retail showrooms of a fast-expanding organized retail company selling budget eyewear products across shopping malls and high streets of urban India. Through a thick description of 14 months of ethnographic fieldwork – arriving, ...