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Discursive constructions of masculinity in campaigns addressing gender violence in London

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Theoretical Criminology

Published online on

Abstract

Theoretical Criminology, Ahead of Print.
Public service announcements (PSAs) increasingly position men as key agents in preventing gender-based violence (GBV), yet their ideological foundations remain underexplored. This study critically analyses two London-based PSAs –Have a WordandMaaate– ...