["Business Strategy and the Environment, Volume 35, Issue 3, Page 3952-3977, March 2026. ", "\nABSTRACT\nThis study investigates the effectiveness of sustainability‐oriented factors in supply chain management and their effects on supply chain resilience. Using the “Supply Chain Management with Green Logistics” dataset obtained from the Kaggle platform, 19 basic supply chain components of 69 companies were examined with machine learning and multicriteria decision‐making (MCDM) methods. The modeling performed using Random Forest, Gradient Boosting, XGBoost, LightGBM, CatBoost, MLPRegressor, Lasso, Ridge, SVR, AdaBoost, and ExtraTrees algorithms was evaluated with performance metrics such as RMSE, MSE, MAE, MAPE, and R2, and the AdaBoost algorithm showed the best performance. In order to improve the performance of the model, fivefold K‐fold cross‐validation and hyperparameter optimization with GridSearch were performed. In the feature importance analysis, “Order Fulfillment Rate” stood out as the variable with the highest impact score, whereas sustainability‐oriented variables (recycling rate, carbon emissions and use of renewable energy) were found to be of lower importance. The results obtained from the study show that the most important variable is order fulfillment and customer focus. Within this framework, according to the results obtained for companies that have green‐focused processes, traditional supply chain elements are more important. Sensitivity analyses conducted with ADAM, CoCoSo, and MABAC methods examined the effects of changes in the weights of these variables on the results. The findings highlight the limited impact of green logistics practices on the efficiency of enterprises in the short term and show the importance of including these factors in strategic planning processes. This indicates that environmental sustainability should be supported by policy‐oriented interventions rather than market mechanisms. In this context, structural policy changes are needed, such as providing tax breaks and appropriate financing opportunities for green logistics investments, as well as encouraging logistics operations with low carbon footprints through certification and providing competitive advantages to these companies.\n"]